05 · I want to reach people who already showed interest
Retargeting
Re-engage people who already know you. For you who have advertised before. Tailored to your previous campaigns, goals and challenges.
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Tamara FahmiInstructor · former Meta - 75 minOnline, weekends
- Max 4participants, or private
- 3 months supportand diploma included
After the course you can
- You understand who you can reach again and how tracking makes it possible.
- You build custom audiences from past visitors and split the budget sensibly.
- You set up a retargeting campaign with ads for people who already know you.
Course outline
01Fundamentals and tracking
- Retargeting fundamentals
- Event tracking and previous campaigns
02Audiences and budget
- Budget allocation
- Custom audiences
03Campaign and ads
- Campaign setup and strategy
- Ad creative
- Event tracking and previous campaigns
For you if
- For you who have advertised before. Tailored to your previous campaigns, goals and challenges.
- You want to run your ads yourself instead of paying an agency every month.
- You have run campaigns before and have tracking on your website.
Not for you if
- You want someone else to run your ads for you.
- You have never advertised – start with a campaign course.
What you need
Tracking (pixel) configured on your website.
FAQ
What is the difference between group and private?
Group courses have at most four participants, so there is still room to ask about your own business. Private is just you and Tamara, fully tailored to your campaigns.
Where and when are the courses held?
All courses are held online on Saturdays and Sundays – so you don’t have to take time away from your business.
Do prices include VAT?
No, all prices are excluding VAT. Courses are sold to businesses.
Can I reschedule or cancel?
Yes. Cancel at least 2 business days before the course starts and you get a full refund. After that the course is not refunded, but if you miss it you can book a new time within 14 days. If Veratise cancels, you get a full refund or can choose another course or time.